Designing for Men

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How do I design cards for men?

Designing for Men

Men will often buy cards that are rendered in deep, rich colors - brown is a good choice to start your palette. Use angular edges and hard lines. Sports equipment, cars, outdoors and animals that are on the opposite extreme of teddy bears are good. Remember this is just a generalization for the majority of men's preferences. Many men may not prefer this look at all.

   

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